Coffee Brands

Coffee – the nation’s favourite reviewed

Long black, flat white, instant or beans, however you take yours, it’s no surprise that nearly half of us in this coffee obsessed nation of ours say we need a coffee in the morning to get us going and kick-start the day. But it hasn’t always been this way.

Despite originating in fifteenth century Ethiopia, coffee did not hit New Zealand shores until somewhere around the nineteenth century. Unfortunately, high taxes on coffee beans and our already established love of tea, meant that it was not until the 1950’s that the coffee culture we know today began to emerge. From there, it would take another 30 plus years before coffee became our nation’s favoured hot drink. Today, New Zealand is ranked as the fifteenth largest coffee consuming county in the world, drinking just under a cup a day per head of population.

What we like about our coffee

According to Canstar Blue’s latest survey, it’s taste we rate as most important when choosing our favourite brew. That said, 41% of us are happy to try a new brand if it is on special offer in our local supermarket.

In order of popularity, we rate our coffee brands by:

Taste – 40%
Variety and range – 22%
Packaging appeal – 19%
Value for money – 19%

Overall satisfaction winner Jarrah rated a maximum five stars in all but value for money where it recorded four stars. Special Blend was the only brand to be rated five stars in value for money.

And once you’ve drunk it….

The magic of coffee doesn’t have to stop once you’ve finished the cup, the left over grinds and instant coffee granules have some amazing uses around the house. Here are just a few to get you started:

Rubbing damp coffee grinds through the fur of your post-showered pet is a great natural remedy to repel fleas (and can make your pet smell a bit nicer too!)
Mixing coffee granules into a thick paste can disguise scratches on your favourite wooden furniture
Mixed with bit of olive oil, old coffee grinds make an amazing natural exfoliator

Sticking to the beauty theme, add a few coffee grinds to your conditioner for extra shine.

Frequently asked questions

About this research

Canstar Blue commissioned I-view to survey 2,500 New Zealand consumers across a range of categories to measure and track customer satisfaction. The outcomes reported are the results from customers who have purchased and consumed coffee from a supermarket in the last six months – in this case, 1,902 New Zealanders.

Brands must have received at least 30 responses to be included. Results are comparative and it should be noted that brands receiving three stars have still achieved a satisfaction measure of at least six out of 10. Not all brands available in the market have been compared in this survey. The ratings table is first sorted by star ratings and then alphabetically. A rated brand may receive a ‘N/A’ (Not Applicable) rating if it does not receive the minimum number of responses for that criteria.