Compare self-storage in New Zealand at Canstar Blue. National Storage, Kennards, Kiwi Self Storage, National Mini Storage, and Storage King were compared on Overall Satisfaction, Accessibility, Convenience of Location, Customer Service, Quality of Storage, Safety and Security and Value for Money.

See our Ratings Methodology.

self-storage 2020

Most Satisfied Customers | National Storage

National Storage rated number one for customer satisfaction


National Storage

For All Your Self-storage Needs National Storage is No.1

Too much storage is never enough! No matter how many shelves, cupboards or storage areas there are in your home, slowly but surely you always run out of spaces to pack away possessions.

Of course, you can always go fully Marie Kondo and throw out everything that doesn’t spark rapturous joy. But often you need to hang on to stuff. Think: fitness equipment you promise that you’ll one day use again; shabby furniture in need of reupholstering; boxes of out-of-season clothes; old photographs and keepsakes with too many precious memories.

And, outside, perhaps you’ve a car or boat that is not in regular use and is taking up too much space on your driveway.

Often, it’s not until you think about moving that you realise how much stuff you have scattered throughout your home. There’s nothing like an imminent open home to spur a mad decluttering frenzy.

And when the need to pack up and store away strikes, we all turn to self-storage. But which to choose? While cost is an important factor, you need to know that your possessions are safe and in good hands. And, of course, the storage facility has to be readily accessible.

To help guide your decision, Canstar Blue has researched the best self-storage providers in the country. As part of our mission to inform Kiwi consumers, we canvassed the opinions of 598 New Zealanders who had used a self-storage service in the last two years, across a range of categories, to measure and track their satisfaction.

To decide which self-storage provider offers the best level of customer satisfaction, each was rated across the following categories:

  • Accessibility
  • Convenience of Location
  • Customer Service
  • Quality of Storage
  • Safety and Security
  • Value for Money

Coming out on top is National Storage. The self-storage provider is the only company in this year’s ratings to earn a 5 Star Overall Satisfaction rating. It’s the second win for National Storage in the three years that Canstar Blue has been running the award. And it’s a win that sees National Storage well ahead of its competition, thanks to a clean sweep of 5 Star ratings across all categories.

Accolades are also due for National Mini Storage, which has an Overall 4 Star rating, but excels with 5 Star scores for Customer Service, Quality of Storage and Value for Money.

What Kiwis want from self-storage

It goes without saying that if you’re doing something that involves a “self-” prefix that you’re pretty canny about economising. And self-storage is no different. By far the biggest consideration for those in our survey when it comes to self-storage satisfaction is Value for Money (31%).

But despite the self-service element to self-storage, Customer Service during the whole process is also a big driver of satisfaction for nearly a quarter of respondents (23%). Overall, the main drivers of satisfaction:

Drivers of satisfaction %
Value for Money 31%
Customer Service 23%
Safety & Security 14%
Quality of Storage 6%
Convenient Location 17%
Accessibility 9%

Why Kiwis use self-storage

It’s the weekend, and you’re driving around your neighbourhood and you see a self-storage trailer parked at the kerb and an open garage full of packing boxes. As the leaves turning brown on the trees is a harbinger of autumn, the sight of a resident packing up and decluttering usually precedes a For Sale or For Rent sign going up outside their house. It’s a truism born out by our latest research.

For when it comes to self-storage, it’s overwhelming used by people when they are between homes (45%), while nearly a third (29%) cite lack of space as a reason:

Self-storage use %
Between homes 45%
Not enough space 29%
Overseas travel 12%
Work relocation 12%
Home renovation 7%
Relationship ended 7%
Renting out home 6%

Regardless of your reasons for using self-storage, you need to be confident that you’re leaving your valued possessions in safe, reliable hands. And, thanks to Canstar Blue’s latest research, you can be confident that if you use National Storage, the winner of our 2020 award, you’ll join their ranks of satisfied, self-service customers.

More information

Key statistics

I ended up paying for more space than I required: 14%

My self-storage period ended up longer than I originally planned: 40%

I use storage for my boat only: 3%

I use storage for my car only: 6%

I value a close, accessible storage facility over price: 28%

I’ve stored items even though I’ve known I’ll never need them again: 25%

Self-storage insurance

Yes 26% | No 69%

Self-storage time duration

Time %
< 1 month 12%
1-6 months 35%
6-12 months 20%
>12 months 28%

Canstar Blue surveyed 2615 New Zealand consumers across a range of categories to measure and track customer satisfaction, via ISO 26362 accredited research panels managed by Qualtrics. The outcomes reported are the results from customers who have used a self-storage service in the last two years. In this case, 598 New Zealanders.

Brands must have received at least 30 responses to be included. Results are comparative and it should be noted that brands receiving three stars have still achieved a satisfaction measure of at least six out of 10. Not all brands available in the market have been compared in this survey. The ratings table is first sorted by star ratings and then by mean overall satisfaction. A rated brand may receive a ‘N/A’ (Not Applicable) rating if it does not receive the minimum number of responses for that criteria.



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