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AppleCare+ NZ: Is it Worth the Cost?

It’s no secret that iPhones are some of the most expensive phones on the market. An Apple iPhone is an investment — but if you’re prone to scratching, dropping or losing your device, you may be wondering if there’s a way to cover the costs if something goes wrong. That’s where AppleCare+ can help.

Having access to a warranty or insurance can give people peace of mind when it comes to accidental loss or damage of your phone. However, insurance doesn’t always cover everything, and adding on the extra cost might not be worth it. AppleCare+ gives iPhone, iPad, Mac and Apple Watch owners some peace of mind in the event that their device is damaged, lost or even stolen.

In this guide we’ll take a look at AppleCare+ to see whether it’s worth buying for your iPhone.

What is AppleCare+?

AppleCare+ is a service and support product that is essentially Apple’s own version of product ‘insurance’. It can be purchased with an Apple product for an additional cost and offers access to service and support directly from Apple’s team of experts. This is separate to Apple Limited Warranty, which is included by default on all products.

You can purchase AppleCare+ for a range of Apple products, including iPhone, iPad, Mac, Apple Watch, Apple’s headphone products, Apple TV, HomePod, iPod and Apple Display. What is covered and other details relating to AppleCare+ will differ between the device you are purchasing coverage for.

What does AppleCare+ cover for iPhones?

Apple is notorious for its preference for its own services and repairs (rather than a third party), especially since iPhones tend to have more integrated hardware and software. So, it’s no surprise that AppleCare+ exists to encourage customers to stick with Apple-specific care and support.

AppleCare+ includes access to the following:

  • Apple-certified service and support
  • 24/7 priority access to technical support online
  • Unlimited coverage for accidental damage (service fees/deductibles apply)
  • Battery service coverage

When it comes to repairs and incident coverage, there is, of course, a catch: you’ll be required to pay service fees for certain types of repairs. However, these fees are generally much cheaper than what you’d pay for authorised Apple repairs without AppleCare+ coverage.

In addition to easier and more affordable access to service and replacements, AppleCare+ customers have the benefit of direct and fast customer service from Apple’s experts — whether that’s on the phone or via online chat and support hubs. Customers in most metropolitan areas may even have access to same-day service.

Another advantage to AppleCare+ is its Express Replacement Service. This means that you may be entitled to a replacement device before Apple even receives your damaged phone. Keep in mind that you may be charged a temporary amount to your credit card while Apple waits to receive your device.

What is AppleCare+ with Theft and Loss?

If you’re looking for coverage against accidental damage, but also want back-up in case your device goes missing, you can opt for AppleCare+ with Theft and Loss for your iPhone.

AppleCare+ with Theft and Loss includes the same accidental damage coverage as standard AppleCare+, as well as up to two incidents of theft or loss every 12 months. Theft and Loss cover does require you to have Find My iPhone enabled at the time the device is lost/stolen and needs to remain enabled (with your lost/stolen iPhone still associated with your Apple ID throughout the process).

The below table offers a quick side-by-side comparison of AppleCare+ and AppleCare+ with Theft and Loss coverage.

Service AppleCare+ AppleCare+ with Theft and Loss
Apple-certified service and support Yes Yes
24/7 priority access to technical support online Yes Yes
Unlimited coverage for accidental damage (service fees/deductibles apply) Yes Yes
Battery service coverage Yes Yes
Express replacement service Yes Yes
Coverage for theft or loss (2 incidents every 12 months) No Yes

How much is AppleCare+?

Apple can be a little tight-lipped when it comes to sharing how much you’ll pay for AppleCare+ for your device. Coverage costs vary between device types, such as iPhones and Apple Watches, and will also vary between the models.

AppleCare+ costs for iPhone

Here is how much you’ll pay for AppleCare+ and AppleCare+ with Theft and Loss for devices in the iPhone 15, iPhone 14, iPhone 13 and iPhone SE series:

AppleCare+ price per month AppleCare+ price for 2 years AppleCare+ with theft and loss price per month AppleCare+ with theft and loss price for 2 years
iPhone 15  $14.99 $299 $20.99 $419
iPhone 15 Plus $17.49 $349 $23.49 $479
iPhone 15 Pro $18.99 $379 $24.99 $499
iPhone 15 Pro Max $18.99 $379 $24.99 $499
iPhone 14 $14.99 $299 $20.99 $419
iPhone 14 Plus $17.49 $349 $23.49 $479
iPhone 13 $14.99 $299 $20.99 $419
iPhone SE $7.49 $149 $13.49 $279

AppleCare+ cost: replacements and repairs

As previously mentioned, AppleCare+ includes unlimited coverage for accidental damage (plus two additional incidents of loss or theft every 12 months if you have AppleCare+ with Theft and Loss). These services require you to pay an upfront service fee, which is an additional cost to your AppleCare+ subscription. However, battery service is included at no extra cost if your battery retains less than 80% of its original capacity.

Some of the service fees Apple lists, with how much it will cost you upfront (in addition to your AppleCare+ service), include:

  • Screen or back glass damage: $49
  • Other accidental damage: $169
  • Theft or loss: $279

While bundling a subscription with your upfront service fees might seem a bit steep, keep in mind that without AppleCare+, the overall cost could be much higher if you need to pay for a repair or replacement.

How is AppleCare+ different from Apple Limited Warranty and the NZ Consumer Guarantees Act?

While additional insurance coverage is nothing new with consumer products, especially when it comes to appliances and technology, Kiwis still have the Consumer Guarantees Act and the product’s warranty to also guarantee some extra protections, without additional cost.

It’s important to note that AppleCare+ (and an AppleCare Protection Plan) is a separate product to Apple’s own Apple Limited Warranty. An Apple Limited Warranty covers issues such as defects in the product and lasts up to one year for iPhone (or two years for Apple Watch).

New Zealanders are also covered by the Consumer Guarantees Act when it comes to faulty products and right of replacement/repair. What you are covered for, how long that coverage lasts and what you are covered under is different between the three products. The following table breaks this down.

Consumer Guarantees Act Apple Limited Warranty AppleCare+ or AppleCare Protection Plan
Cost No additional cost No additional cost Additional cost required
Claim period No specified time limit. Products should last a “reasonable” amount of time – which can vary. Two years from date of purchase for Apple Watch

One year from date of purchase for all other Apple products

Three years from AppleCare+ purchase date for Mac, Apple-branded display, Apple TV or Apple Watch

Two years from AppleCare+ purchase date for Apple Watch, Homepod, iPad, iPhone, iPod, Apple/Beats headphones

Three years from Apple TV purchase date for AppleCare Protection Plan (for Apple TV)

Who to contact/claim through The seller Apple Support, Apple retail store or from authorised Apple service provider Apple Support, Apple retail store or from authorised Apple service provider
Technical support offered? No Two years from date of purchase for Apple Watch

90 days from date of purchase for all other Apple products

Three years from AppleCare+ purchase date for Mac, Apple-branded display, Apple TV or Apple Watch

Two years from AppleCare+ purchase date for Apple Watch, Homepod, iPad, iPhone, iPod, Apple/Beats headphones

Three years from Apple TV purchase date for AppleCare Protection Plan (for Apple TV)

Repair or replacement offered? Contact seller where device was purchased from Yes Yes
Accidental damage covered? No No Yes
Theft or loss covered? No No Yes (with AppleCare+ with Theft and Loss)

While the above table is a guide as to what you’re covered under in the cases of damaged, faulty or broken products, there are caveats to this. Apple has a responsibility, under the Consumer Guarantees Act, to supply goods in a quality and workable order, along with a responsibility to repair, replace, refund or re-supply goods if it fails to meet consumer guarantee.

The Consumer Guarantees Act in relation to products, means that:

  • The product will be of acceptable quality
  • The product will be fit for a particular purpose
  • The product will match the description, sample or demonstration model
  • The product will be of reasonable price
  • You have title to the product
  • The product will arrive on time and in good condition

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Why Apple must abide by the Consumer Guarantees Act

It’s important to note that the Consumer Guarantees Act is in place to protect New Zealanders from faulty or poor-quality goods, and holds companies accountable for supplying quality products that work as advertised. It does not cover instances where a customer has changed their mind, damage that has been made intentionally, if the customer was aware of the fault when making the purchase and if a customer doesn’t have proof of purchase.

If the quality of the goods does not match what is listed above, Apple does have a further responsibility to remedy the situation within a reasonable time, such as providing repairs or parts, or offering a replacement. Apple also has a responsibility to honour its Apple Limited Warranty and AppleCare+ products, on goods that require service, repair or replacement.

While New Zealanders are covered by the Consumer Guarantees Act, and when you purchase an Apple product you’ll also have coverage under warranty, AppleCare+ does cover some instances that aren’t covered by law or warranty. Having access to coverage for theft and loss, along with damage that may occur by accident, may be worth paying additional costs for.

How can I get AppleCare+ in New Zealand?

AppleCare+ and AppleCare+ with Theft and Loss are both available to New Zealand customers. You can add it to your new Apple product after purchase, either through your phone, tablet or Mac’s Settings, online, over the phone or at any Apple Store.

If you’re considering AppleCare+, you’ll need to purchase it within a certain time frame of buying your new Apple device. This period does differ between devices, but for iPhones, you’ll need to add on AppleCare+ within 60 days of your purchase.

When buying AppleCare+ for your iPhone, be sure to retain any receipts and proof of purchase, particularly if you’re buying after you’ve purchased your device.

Is AppleCare+ worth it?

While AppleCare+ does not come cheap, to some, the extra cost may be worth it in the long run. If you’re accident-prone or have had several instances in the past where your device has been lost or stolen, the extra security of having AppleCare+ might give you the peace of mind you need.

It’s obviously hard to predict if you’ll be in a situation when you’ll need the protection that AppleCare+ provides. If you’ve never had a phone lost, stolen or damaged, and you generally take good care of your phone, the extra cost might feel like a waste of money. If you decide to forgo AppleCAre+, you should be aware of how much repairs or replacements will cost you, and if needed have a spare back-up phone available in case of emergency.

If you find it hard to prepare for the unexpected, you might want to consider setting aside a budget specifically for an emergency phone repair/replacement fund. You could even set aside the AppleCare+ price in your budget in anticipation for one or two iPhone-related emergencies. After all, to get your full money’s worth from AppleCare+, you’ll need multiple instances of damage per year (and two additional instances of device theft or loss if you add on the additional coverage). Most people won’t require repairs or replacements for their iPhone this frequently, even over the space of several years.

Ultimately, you’ll need to decide if the extra costs and what AppleCare+ gets you makes the purchase worth it. As it’s a rather expensive additional expense that not everyone will need or find value in, it’s important to not get sucked into buying it just in case. Seriously think about whether it’s likely you’ll ever need or use the service before signing up to AppleCare+.

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About the reviewer of this page

This report was reviewed by Canstar Content Producer, Caitlin Bingham. Caitlin is an experienced writer whose passion for creativity led her to study communication and journalism. She began her career freelancing as a content writer, before joining the Canstar team.


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